Jumia Jumia Market Travel Food Deals House Jobs Car.
Jumia has also offered free-shipping on orders in Lagos,
Nigeria's largest city.
In Africa's expanding tech ecosystem, Jumia is perhaps its most recognized startup.
Com, Jumia's business model has developed in distinctly different ways
based on the continent's challenges.
Thus, Jumia has adapted its own cash on delivery plans
and in 2016 launched itsJumiaPay digital payments platform.
Currently Jumia is ahead as the 6th most visited site
in Nigeria compared to Konga's rank of 14th.
Though smaller than Jumia in capital($78 million)
and operating countries(Nigeria for now, with expansion plans) Konga also draws Amazon comparisons.
To handle the increased Black Friday volume, both Konga and Jumia have been expanding their online,
payments, and logistics capabilities since 2012, when both were founded in Nigeria.
Building on last year's record amount of funding secured by African start-ups,
this April saw Jumia,‘Africa's Amazon',
be valued at over $1.9 billion on the New York Stock Exchange.