Now, Cundy said, some advertisers are aiming more for bucket list items,
and using a classic marketing strategy to do so.
In addition to the pain and legacy the country is still dealing with, the disaster also caused
a major shift in attitudes, notes Cundy.
Says Anthony Cundy, CEO of Wunderman Japan,
a network of advertising, marketing and consulting companies,"just occasionally something happens that is so dramatic, that it forces things forward.