All of Dasani's sparkling waters contain 35 milligrams of sodium.
Today she herself is not working in Bollywood but
her son Abhimanyu Dasani is gradually gaining popularity in Bollywood.
It should be noted here that Sidcup, where Dasani water in the UK was sourced,
is only about ten kilometres from Peckham.
a 2004 article in The Grocer casually mentioned the tap water source of Dasani water, the wider media was soon whipped up into a frenzy.
This is a product that in 2015 earned Coca-Cola a cool
$700 million in the United States alone, though it's still lagging well behind Dasani sales there.
This was even more humourous given that many of the advertising images featured models, who apparently never learned to drink water properly,
splashing Dasani all over their faces.
Unlike Dasani, which is always sourced from public water supplies,
Glaceau Smartwater is sourced from spring water, which means it must come from a single, non-polluted ground water source(i.e. a well).
This particular tale of corporate hubris began back in
2003 when Coca-Cola decided to try and capitalise on the rising British demand for bottled water by launching their“budget” line of bottled water, Dasani, in the UK.
Things continued to go wrong for Coke when
they launched their online marketing campaign and began advertising Dasani as being“full of spunk”,“Bottled spunk”,
and that you“Can't live without spunk“, causing even more widespread mockery from the public and media.
The media again pounced on this claim, eventually finding that in blind taste tests,
members of the public generally couldn't distinguish between Dasani and tap water from Thames Water when
served at the same temperatures and in the same type of cups.
The product we're talking about today is Dasani, which currently earns Coca-Cola just shy of one billion
dollars per year in the United States, despite being a drink that is nothing but filtered tap water with sodium chloride(table salt), potassium chloride, and magnesium sulfate(Epsom salt) added.
While Dasani sells exceptionally well in America, when the soda
giant tried to market it in the UK, they not only insinuated in their official slogan that it was full of semen, but also accidentally introduced illegal amounts of a potential cancer causing substance during the filtration process.
But don't feel too bad for the company, because, beyond purchasing such UK-based bottled water companies as Abbey Well in 2008,
about a decade after the failed launch of Dasani in the UK, they successfully managed to launch one of their(many)
other water brands, Glaceau Smartwater, in the region.
The result was that
Coke recalled over a half a million bottles of Dasani and the Food Standards Agency advised people
who had already purchased Dasani not to drink it, though also noting the levels of bromate in Dasani, while well above the legal limit, did not pose any immediate health risk.