ariely in A Sentence

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    Dan Ariely,“What makes us feel good about our work?”?

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    Indeed behavioural economist Dan Ariely has shown that we often convince ourselves that we are honest even though we may behave dishonestly, as long as those moral lapses are not huge.

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    In this TED talk, Ariely talks about why it's so important to value your employees' efforts, and how small changes in how you give feedback can be crucial for keeping morale high.

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    The man who coined that phrase and made it famous, a Duke University psychology and behavioral economics professor named Dan Ariely, talks about how leaders can use that behavior to motivate their teams.

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    The IKEA effect was identified and named by Michael I. Norton of Harvard Business School, Daniel Mochon of Yale, and Dan Ariely of Duke, who published the results of three studies in 2011.

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